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3 University - Industry Trends We're Watching

Corporate dollars are flowing into universities through more doors than ever — research, student success, and even NIL. In this video, we break down three data-backed trends reshaping how companies and universities work together, and why a coordinated, one-voice strategy matters more than ever for institutions managing corporate partnerships.

What we cover:

1. Industry-sponsored research funding growth

2. Corporate partnerships as a student retention tool, not just a placement tool

3. NIL's emergence as a new corporate engagement channel At UNITE, we help universities build holistic, coordinated corporate engagement strategies that turn scattered partnerships into strategic ones.




 
 
 

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Marquette and UNITE Announce Partnership

To read the full article: https://today.marquette.edu/2026/06/marquette-advances-holistic-corporate-engagement-strategy-with-new-partnership/ #UNITE #CorporateEngagement #UniversityIndustry #HigherED

 
 
 

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