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Activating Strategic Partnerships: Mastering the '3 C's' of University Corporate Engagement

Updated: Jul 2

Does your university corporate engagement office have a system that activates your most strategic corporate partnerships? If not, you need one that accomplishes these “3 C’s”:


  1. Collaborative. Your system should include all stakeholders who touch (or could touch) a corporate partner.

  2. Consistent. Your system needs to be consistent across all partnerships which helps with collaboration and builds familiarity with your process.

  3. Continual. Your system can’t stop with one “great meeting.” It should persist via an active feedback loop which holds everyone accountable and celebrates success.


If your corporate engagement office needs a robust system that addresses these essential "3 C’s," UNITE is here to help you optimize your approach to strategic partnerships.


strategic partnership activation


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